HISTORY

Established in 1989, Golden State Fire Apparatus Inc is one of the more established fire apparatus dealers in Central and Northern California.  We are a family owned and operated company with a knowledgeable sales and service staff.  Consistency can be evidenced through the fact that we have only represented one fire apparatus company during our existence – Pierce Manufacturing Inc.

In 2008 we added Frontline™ mobile command / communications, law enforcement, broadcast and specialty vehicles to our product line and in 2009 we expanded our offering to include Medtec® ambulances.

Our territory covers the upper 48 counties in Central and Northern California which geographically represents approximately two-thirds of the state.  With well over 1,000 pieces of Pierce® apparatus in the field, we intend to be here for many years to come.  Because of you the CUSTOMER, we are who we are today – THANK YOU!

PRODUCTS AND SERVICES

Golden State Fire Apparatus Inc offers Pierce® fire apparatus, Medtec® ambulances and Frontline™ mobile command / communications, law enforcement, broadcast and specialty vehicles.

OUR MISSION

Golden State Fire Apparatus Inc is committed to helping the customer take their next step in knowing our products and to make our products known.

In support of this mission, we are committed to following the principles of the “Golden State Way”:

• We will be well versed in the fundamentals of our products
• We will sell our products the right way incorporating integrity, honesty and grace
• We will have a winning culture and a winning record
• We will be better informed than our opponents through attention to detail and preparation
• We will go into every sales call prepared, with a well thought out approach and will make the most of our opportunity

OUR VISION

Year after year, Golden State Fire Apparatus Inc and our people will be recognized by our customers as the premier and most sought after supplier of the products that we offer in Central and Northern California.  We are committed to a strong and stable future which ensures our growth and longevity.

CORE VALUES

The company philosophy of Golden State Fire Apparatus Inc is to offer high quality products while providing outstanding service and prompt responses to all inquiries.  Our focus is honesty and integrity in all business dealings while communicating a positive attitude with creative solutions to the challenges that confront our customers.  We will always have the “heart of a servant” and “humility of mind” as we serve our customers.  Our commitment is to you, the customer.